Nov 21, 2024

2016-2017 Catalog

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2016-2017 Catalog [ARCHIVED CATALOG]

Business Administration, Marketing Specialization, B.S.

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Recommended Course Sequence

Freshman Year

First Semester

BA 1005 - Introduction to Business 3 credits
EN 1101 - English I 3 credits
IT 1011 - Information Technology Concepts 1.5 credits
IT 1012 - Computer Applications 1.5 credits
LA 1020 - Skills for College Success 1 credit
MP 1102 - College Algebra 3 credits or
MP 1203 - Elementary Functions 3 credits or
MP 1205 - Finite Mathematics 3 credits
Elective 1 Credit

Total: 14 Credits

Second Semester

BA 1010 - Management Concepts 3 credits
EN 1201 - English II 3 credits
IT 1031 - Intermediate Computer Applications 3 credits
MP 1203 - Elementary Functions 3 credits or
MP 1204 - Calculus I 4 credits or
MP 1205 - Finite Mathematics 3 credits
Elective 1 Credit

Total: 13-14 Credits

Sophomore Year

First Semester

BA 2008 - Macroeconomics 3 credits
BA 2123 - Principles of Accounting I 3 credits
BA 2161 - Business Law I 3 credits
LA 2005 - Speech 3 credits
MP 2215 - Statistics for Business 4 credits

Total: 16 Credits

Second Semester

BA 2210 - Microeconomics 3 credits
BA 2261 - Business Law II 3 credits
BA 2224 - Principles of Accounting II 3 credits
EN 2028 - Introduction to Literature 3 credits
EN 3051 - Professional Communication 3 credits

Total: 15 Credits

Junior Year

First Semester

BA 2017 - Principles of Marketing 3 credits
BA 3127 - Finance 3 credits
BA 3129 - Operations Management 3 credits
BY 1115 - Natural Science I 3 credits *
Humanities Area 3 credits
Major course or elective 3 credits

Total: 18 Credits

Second Semester

BA 3027 - Human Resource Management 3 credits
BY 1216 - Natural Science II 3 credits *
LA 1060 - Introduction to the Fine Arts 3 credits
Major courses or elective 6 credits

Total: 15 Credits

* Students may substitute two semesters of Introductory Biology, Chemistry, or Physics with the permission of the Department Chairperson.

Senior Year

First Semester

LA 4037 - Non-Western Societies 3 credits
Social Science Area 3 credits
Major courses or electives 9 credits

Total: 15 Credits

Second Semester

BA 4236 - Federal Income Tax 3 credits
BA 4244 - Management Seminar 3 credits
Humanities Area 3 credits
Major courses or electives 6 credits

Total: 15 Credits

Electives

Social Science Area

select one of the following:

LA 2012 - Introduction to Sociology 3 credits
PY 2036 - Introduction to Psychology 3 credits
PY 4203 - Social Psychology and Human Interaction 3 credits

Humanities Area

select two courses from the following:

LA 2040 - Modern History of Western Societies 3 credits
LA 2042 - Introduction to Philosophy 3 credits
LA 2138 - History of Western Civilization I 3 credits
LA 1032 - American History and Government Since 1877 3 credits
LA 4127 - United States Foreign Policy 3 credits

Marketing

This specialization requires the following courses in addition to the Business Core:

BA 3023 - E-Commerce 3 credits
BA 4041 - Marketing Research 3 credits
BA 4044 - Marketing Management 3 credits
BA 4146 - Sales 3 credits
BA 4247 - Advertising 3 credits
Electives 9 credits

Total: 24 Credits

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